Savage Interactive founder James Cuda in his Old Beach business as software engineer Claire D'Este works away. He said his team’s success demonstrated that Tasmanians with a good idea, the right skill sets and attitude could make it to the top of the heap.īut he added cultural barriers and the existing system were making it tough for local talent to crash through. Mr Cuda said much business had come Procreate’s way following the launch and the company, which now occupies an entire house at Old Beach, with seven employees, was seeking bigger premises to enable it to take on more recruits. Savage Interactive finds itself in the box seat as one of Apple’s most important iPad Pro partners. The top-of-the-range iPad is being marketed to artists and designers as a substitute for paper, canvas, as well as less portable personal computers. “It was amazing, something really special to be there behind the scenes,’’ Mr Cuda said.
Savage Interactive was among a handful of tech firms including software giant Microsoft, digital photo specialist Adobe and engineering software leader Autodesk, to be invited to demonstrate their products at one of San Francisco’s biggest events of last year - the launch of Apple’s iPad Pro. Mr Cuda’s software engineering team has been elevated to Silicon Valley royalty, courtesy of technology giant Apple, for their product Procreate, which enables artists to create drawings and paintings, as if they were using old-fashioned pencils and paint brushes. IT took just five years for Savage Interactive, a business founded by James Cuda in the bedroom of his Old Beach home in 2011, to become world famous in technology and art circles.
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